A franchise is a complex legal arrangement involving various aspects such as brand rights, standards, payment terms, territory allocation, quality control measures, personal data protection, advertising strategies, and the liability of all parties involved.
"Legal Technology" LLP We support turnkey franchise projects from the preparation of franchisor documentation to the verification and smooth entry of a franchisee into a network.
Services are provided on a project-by-project basis, with clear deadlines, milestones, and risk control to ensure understandable results.
For the franchisor (brand owner):
- We are legally developing a franchise as part of a single project;
- We protect the brand and the standards of the network;
- We are creating a model of control and accountability that is manageable.
For the franchisee (the buyer of the franchise):
- We audit the contract and tailor it to the specific needs of the project, avoiding potential "pitfalls";
- We agree on conditions that truly protect investments;
- We ensure the correct legal launch of the project.
Legal support for the franchise:
- Contracts:
- Development and audit of a commercial concession or franchising agreement (or a licensing model);
- Applications: standards, brand book, regulations, KPIs/quality, territories, exclusivity, training, and marketing;
- Payment terms: lump sum, royalties, marketing fees, fines;
- Rules for changing standards, monitoring, and inspections.
2. Intellectual property and brand:
- Trademark/logo/content rights verification;
- Registration/preparation for trademark registration (if necessary);
- Brand licenses, restrictions, and liability for violations;
- Protection of Know-How and Trade Secrets.
3. The relaunch of the franchise:
- Lease/Sublease Agreement, Repairs, Contractors, Terms and Responsibilities;
- Personnel: employment contracts, financial responsibility;
- Advertising and marketing: accurate offers, promotions, and public information;
- Personal data/CRM: consent forms, policies, and contracts with contractors.
4. Compliance and risks:
- Compliance with legal requirements, including those set by the industry;
- antimonopoly/territorial restrictions;
- Claim work, defense in negotiations and disputes.
5. Negotiation support:
- conversation;
- Analyzing the position of the other party;
- Protocol of disagreement;
- approving edits.